If you're excitedly awaiting the arrival of a new app from your favorite developer, you can now buy it up to 90 days in advance, and it will be downloaded automatically once released. After putting them out on pre-orders, users will be able to see the app on App store and also order them. For 48 hours, the "What's New" screen did not reference the app at all, not until its official release on December 6th. I, for one, tend to forget about upcoming apps until they're out, so having the ability to be ensured I'll get the app upon its release is pretty sweet. This feature to pre-order apps is available in all the App Store versions such as iOS, macOS and tvOS. Apps will have a "Pre-Order" label along with a tentative release date.
On December 11, 2017, it became apparent that users may have been unwittingly subjected to scammers after a fake MyEtherWallet (MEW) application from developer "Nam Le" appeared in the Apple App Store. Although users won't pre-order photo editing apps or any other productivity apps, this step could prove to be important for game developers as it may work as a tool to generate the hype around it ahead of its availability. To pre-order an app, users just need to tap on the price and tap "pre-order" or tap the "Get" button if it's free.
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Select Make available for pre-order, choose a date to release your app for download, then click Save in the upper-right corner. The guidelines, which seem to be broader than many developers realized, were released by Apple after its Worldwide Developer Conference in June, banning apps "created from commercialized template or app generation service". The automatic download will only happen when users are connected to a Wi-Fi network or using their mobile data.
The App Store is finally catching up to Google Play.
Also previous year, "Super Mario Run" became the very first app that allowed users to register to be notified when it's available in the App Store.