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This year Amazon are also extending Prime Day to China, India and Mexico, so expect to see the final tally of sales bigger than ever as that includes two of the most populous countries in the world.
In its announcement of this year's Prime Day, Amazon said it was "thrilled by the response over the last two years", hence the decision to ramp up for the third edition of the shopping event. The US, UK, Spain, Japan, Italy, Germany, France, Canada, Belgium and Austria are also included.
We're going to be updating a running blog with all of the best deals broken down by price and category, so checking back often will save you a lot of time. "Every day leading up to Prime Day on July 11 members will find all kinds of exclusive promotions and deals", Amazon said. They're only for Amazon Prime customers, though, so you'll need to sign up to Amazon Prime or its 30-day free trial to take advantage of the offers. You could pick up and spend some time out of the house, or you could just sit around and enjoy how easy Amazon makes it to hang inside all day with its video- and music-streaming services, which both come with a Prime membership.
Similar to 2016, Amazon is planning for almost a week of sales as an appetizer for the main deals smorgasbord. Being dubbed as the Black Friday in the western countries, Amazon offers heavy discounts on their bestsellers exclusively for the Prime members.
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Prime Day is a one-day-only global shopping event - with Amazon bosses promising "thousands of incredible deals worldwide".
Born in 2015, Prime Day is the brainchild of Amazon.
Oh how good it is to be a Prime member right now.
"Amazon is requiring retailers to hold greater inventory on hand this year to serve throughout the 30 hours, which could boost sales", Walmsley wrote, noting that the majority of growth seen during 2016's Prime Day came from global markets like Germany and France. Amazon will be rolling out on the deals for the whole of the week before Prime Day.
$10 for the first time you stream an Amazon Video movie on your TV. It also has photo recognition features that help you find what you want faster.
Make sure you check this insider guide on Prime Day to get most out of this sale! As long as you employ the Steam Sale rules, and keep a budget for bargains in mind it's a great way to snag a bargain.